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What We Did

I managed the in-house design team and was responsible for oversight of all digital design elements for the campaign. We gave direction to two agencies and provided final creative assets to half a dozen marketing teams. In between we designed a campaign site and supporting ads.

 
 
 

See how it worked out

 
 
 
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My Role: Digital Art Direction

  • Digital Design Lead: Ryan Ganss
  • Development Lead: David Ritsema
  • Photo/Video Art Direction: Kelly O'Hara, Mark Beard
  • Agency: Sub Rosa
  • Animation: Territory